In September 2020, I was asked to pitch a business idea in my Entrepreneurial Journalism class. I was inspired by my love for fashion and thrifting and pitched an idea for an online thrift store that offered customizable clothing. While I loved the fashion element, I felt that the most important aspect was telling each article of clothing's story to help educate consumers on fast fashion's negative effects and promote sustainable fashion. If a customer bought a cotton shirt, they would see something like  this at checkout: 

 

"One repurposed shirt saves 2,700 gallons of water. That's enough water for one person to live off of for two and a half years. "

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After I was picked by my class to be one of the class "CEOs," Kelsie and Wyatt joined my group. Together, we developed a business plan for the company, Green Alien. We created a website and pitch deck to present to a panel of Fort Collins business people.